First Peoples Fund training teaches Native artists entrepreneurship

Former Reporter
04/11/2018 08:15 AM
Video Frame selected by Cherokee Phoenix
Main Cherokee Phoenix
Cherokee Nation citizens MaryBeth Timothy, standing, and Matthew Anderson, sitting right, lead the Native Artist Professional Development Training on April 4-5 at the Cherokee Arts Center in Tahlequah. The training is a program offered by the First Peoples Fund, and its goal is to help Native artists become successful entrepreneurs. BRITTNEY BENNETT/CHEROKEE PHOENIX
Main Cherokee Phoenix
Cherokee Nation citizen MaryBeth Timothy, standing, outlines the difference in standard marketing models and marketing models for Native artists while leading an entrepreneurship course on April 5 in Tahlequah. The First Peoples Fund developed all educational materials and presentations used. BRITTNEY BENNETT/CHEROKEE PHOENIX
Main Cherokee Phoenix
Cherokee Nation citizen Isaiah Soap attends the Native Artist Professional Development Training with educational materials full of tips and advice for Native artists. He said he attended the training to learn from more established artists about how to set up a business to sell his beadwork. BRITTNEY BENNETT/CHEROKEE PHOENIX
TAHLEQUAH – Seasoned and newly emerging Cherokee artists gained business information during a Native Artist Professional Development Training on April 4-5 at the Cherokee Arts Center.

The First Peoples Fund hosted the training as part of its community workshop program, and its goal is to help Native artists become successful entrepreneurs. The FPF provided the course materials while Cherokee artists Matthew Anderson and MaryBeth Timothy taught the training.

“Most of us don’t have that business mind, and so First Peoples Fund comes in and helps us with that,” Timothy said. “I know with me, when I took the First Peoples Fund training here it just opened my eyes to so many things that I wasn’t sure of. Now that I realize that we have so many resources, I’m not afraid to go out and look and ask for help, and I think that’s really important for a lot of artists around here."

Training topics included creating a business plan, writing for grants and loans, marketing, crafting a successful portfolio and balancing time between operating a business and being an artist. Each participant was also asked to give a presentation at the training’s end.

“It’s a chance for them to step outside the box,” Timothy said. “Some of them have never done that before, and so we give them a little guideline and it shows how to present yourself because part of this whole thing is not just selling your art, you’re selling yourself.”

Cherokee Nation citizen Isaiah Soap, who completed both training days, said he attended to learn from established artists.

“It’s hard to start, especially being a Native artist and getting your business out there, but the people here are really nice and great with helping,” he said. “I think it will help out a lot of artists around here that took the training because I know they’re already well established, so it was good to get their knowledge.”

Soap said he comes from a line of artists specializing in beadwork and realized he wanted to make that passion into a business while attending Northeastern State University. “When I was in college at NSU is really whenever it hit me that I could make money while I was in school because I didn’t have a full-time job, and it would have been a lot to do. It would have been more stress if I had gotten a full-time job, whereas my beadwork was like a stress reliever from school and then I could still make money doing it.”

During the training, Soap pitched his artwork and began setting goals.

“The training definitely helps us to know where we want to go from where we are now,” he said. “In the training we were taught to set some goals for like five years from now or 10 years from now and where we see ourselves as an artist. It also gave us a lot of insight on how we can promote our work and the clientele that we have and how we can set up our work.”

FPF President Lori Pourier said the national program began in the 1990s and that the community training in Tahlequah is made possible because of its “Teach Back” component.

“MaryBeth and Matthew are there to do their ‘Teach Back’ because they’ve already gone through the training, and now they’re testing it to see if they want to continue doing it and working with the curriculum,” she said. “Several folks down in that area have gone on to be a trainer and then those folks usually train within the tribe or within the state. I think we have 50 or more certified trainers now across the country from Maine to Barrow, Alaska, to Cherokee Nation.”

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